UIEtips: Five Techniques for Getting Buy-In for Usability Testing

Producing a usable design takes time, money, and resources. It also requires an organization’s dedication to focus on usability testing and customer needs throughout the entire design process.

Knowing how to sell usability testing will substantially help it get approved and supported by an organization. Most development teams we work with understand the benefits of usability testing, yet still struggle to communicate the value to stakeholders.

In this week’s article of UIEtips, we’re featuring a popular article that Christine Perfetti wrote last year, which discusses some of the best techniques for getting stakeholders onboard for testing. I think you’ll really enjoy it.

Read the article - Five Techniques for Getting Buy-In for Usability Testing

If usability testing is a concern for you, I highly encourage you to attend Christine’s full-day seminar, Product Usability: Survival Techniques, at the User Interface 13 Conference this October. In this seminar, you’ll learn valuable tools for incorporating usability testing in your development process.

Are you challenged with selling usability testing within your organization? Is your team struggling to get support and buy-in?  How have you gotten your organization onboard? Join the discussion below.

Filed under: ui . ux . ia

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