Jungus

Yesterday, I talked about how we come up with each row in our Weighted Differences Matrix. For each of these differences, we need to then assess how important it will be to the user’s experience, which we represent with a weight. The weight is a number from zero to ten, where a zero means the [...]

When I presented my suggestion for how to compare multiple design alternatives, one step involved creating what I called a Weighted Differences Matrix. In the matrix, each row represents a difference between the design alternative, which, in turn, we interpret to be a factor to help us decide which design is better. How do we [...]

In the corporate boardroom, Innovation has moved beyond the fad stage and has now become an enterprise mandate. Problem is, ordering your institution to innovate is akin to a gym teacher ordering the class to meditate. (“OK CLASS, TODAY WE’RE GOING TO MEDITATE. BEGIN. ONE. TWO. MEDITATE. THREE. FOUR. MEDITATE. SPOOL! YOU’RE NOT MEDITATING!” Is [...]

Last week, I spoke at the Boston IxDA night of Short Talks, where I gave a 10-minute (!) presentation called Case Study: A Discount Approach to Comparing Multiple Design Alternatives.
Here’s what the session was described as:
What’s the Best Way to Compare Multiple Design Alternatives?
Good design practice suggests you create multiple sketches, which eventually evolve into [...]

We’ve got another great UIE Virtual Seminar coming up:
The Scent of a Web Page: The Five Types of Navigation Pages
Date: July 17th, 2008 — 1pm ET / Noon CT / 11am MT / 10am PT
You work hard providing top-notch content on your site. Will your users find it? If they don’t find it, all [...]